MAY 13th 2019
Our students at work for Apriti Moda 2019!
During May Saturday 18th and Sunday 19th, Cinzia Sasso’s conception “Apriti Moda” revealed for free the secrets hidden in the ateliers.
The most important Maison, such as Armani, Versace, Trussardi, Fondazione Gianfranco Ferrè, Herno, Laboratori Scala, Alberta Ferretti, Prada, Moncler, Zegna, Marras, Agnona, Cuccinelli, Curiel, Ricami, opened the door of the most wonderful royal palaces, of renewed factories and in the most beautiful alleys in Milan, in order to facilitate the public in getting to know the Fashion Industry, who is usually unaware of this world, which is usually open to few people, usually restricted authorized personnel.
In the capital city of the Fuorisalone, of PianoCity, BookCity, Apriti Moda celebrates the beginning of a new relationship between who creates and who lives Fashion in the City.
In this context, the commitment of our students was fundamental, both Italian and international, with different tasks: from the welcome service, to expert guide in the different Maison by telling the most secret stories, to managing the incoming visitors, as to creating daily contents and reports about the attendance at the event.
The main purpose was, as for many years until now, is to involve visitors into this experience, helping them appreciate an apparently close reality, which is actually both intimate and mysterious.
We are so proud of our Made in Italy, of the cultural and educational opportunities given to our students and we are sure in a long-lasting collaboration and growing project together with the companies from the field.